Monday, February 3, 2014

Microsoft's #Empowering Super Bowl 2014 ad simply nailed it!

For those of you outside the United States, yesterday America went into a sort of holiday binge of food, beer and Super Bowl. Part of what makes the Super Bowl a great sporting event is the adverts aired throughout the game - in fact, the ads are a part of the Super Bowl culture as much as the half time show. Just to give you an idea of how much the sport matters, a single 30-second advert during the Super Bowl can cost up to $400 million, or $133.3K per second.

I wanted to take the time to congratulate Microsoft for its spot during the Super Bowl which shows the way technology empowers the lives of the less fortunate among us. The commercial features former NFL player Steve Gleason, who now lives with ALS.

Microsoft: #Empowering
Microsoft's Empowering ad ranked among the Top 10 ads for Super Bowl 2014. This year, most ads hit close to home with their subdued content. You can enjoy all Super Bowl ads on the National Football League (NFL) website.

If you are more into the showbiz side of the event, here's the full Bruno Mars half-time show featuring the Red Hot Chill Peppers:

Congratulations are in order for the Seattle Seahawks organization for their Super Bowl XLVIII championship achievement and to the Denver Broncos for being a world class organization even in defeat.

Until next post!

Mariano Gomez, MVP
IntellPartners, LLC

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